Case proof
a)Plan Coaching App
The a)plan process was designed by the coaching industry's best and brightest, with behavioral psychology and neuroscience at the core of our approach.
Client problem
Mobile product delivery with app-store expectations, native-feeling flows, and production constraints.
Ownership signal
Extended the coaching program into mobile with chat, notifications, and goal-centric data models
Build shape
React Native CLI, Javascript, Redux toolkit, Stripe Subscripiton Notifications
— Overview
The a)plan process was designed by the coaching industry's best and brightest, with behavioral psychology and neuroscience at the core of our approach. Supporting this approach is the a)plan app, a unique and proprietary communication platform designed to extend the one-on-one coaching experience.
Through the use of notifications and text chat, users receive real-time feedback and positive encouragement from their coaches, which deepens engagement and supports positive change. The app is also a central hub for tracking micro accomplishments and progress towards specific, predefined goals.
Users of the a)plan app enjoy the ability to capture and track: general accomplishments, gratitude, progress towards goals, areas of growth, short term goals, and longer term goals for the year and beyond.
— Responsibilities
- Extended the coaching program into mobile with chat, notifications, and goal-centric data models
- Crafted habit-forming nudges and progress surfaces grounded in behavioral psychology principles
- Partnered with coaches and program designers to ship Stripe subscription lifecycle handling
- Stabilized notification throughput, offline drafts, and background sync for daily engagement
— The Stack
- React Native CLI
- Javascript
- Redux toolkit
- Stripe Subscripiton Notifications
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